
|
In today’s environment, consumers research used cars online and visit dealerships after they have identified their car of interest. Consumers expect extensive information online and when dealers do not provide that information, consumers click past them and move to dealers where the information is available.
Automotive Dealers need prospect leads for the sales force to close sales. Traditionally, dealers advertised in local and national print newspapers to create awareness of their dealership and provide indications of available inventory. Prospects would visit their showrooms to gain a better understanding of potential cars to buy and the sales force would close sales. Those days no longer exist.
Dealers need assistance capturing and collecting used car data, formatting the data into an attractive car listing format, and developing the right sales tools to sell more cars. Boost Motor Group provides these services in addition to a web access inventory management application to monitor and manage their used car business.
|